Digital Marketing

How to Write Copy for Social Media for Businesses

Is writing copy for social media posts really a thing? Yes, it is! Copywriting is not just for sales pages, product descriptions, websites, and blog...

LinkedIn Marketing Strategy for Businesses

For years, LinkedIn was perceived as a platform that connects job seekers with prospective employers. Nowadays, LinkedIn is a powerful marketing tool for both big...

Twitter Marketing Strategy for Businesses

Twitter is one of the trickiest social media channels out there. But, that’s not to say it isn’t worth exploring as a marketing channel for...

How to Create a Social Media Plan for Small Businesses

If you're a small business owner, chances are you're not a professional social media marketer, too. You're probably familiar with most social media platforms but...

14 Social Media Marketing Tips for Small Businesses

Did you know that 3.5 billion people use some kind of social media? That's equivalent to 45% of the world's population. When you look at...

Instagram Marketing for Small Businesses 101 – Everything You Need to Know

With more than 1 billion monthly active users, Instagram is one of the most important social media platforms out there. From a business perspective, it's...

Facebook Marketing Strategy for Small Businesses

If you are a small business and still haven't included Facebook in your social media marketing strategy, it's time for you to start. Facebook is...

Pinterest Marketing Essentials: How to Use Pinterest to Grow Your Business

Pinterest is one of the best platforms to grow your business organically. However, most people still don't quite understand the platform and how to use...

WhatsApp Marketing Strategy for Small Businesses

Is there such a thing as a WhatsApp marketing campaign? Of course! When we talk about social media marketing, the social media channels that typically...

8 Benefits of Social Media Marketing for Small Businesses

Did you know that 77% of Americans have a social media profile but only 50% of small businesses are using social media? Besides that, 25%...