Business owner

How to Create Your Google My Business Listing: The Step-by-Step Guide

If you are a local business owner, you probably already know how important Google is to drive customers to your door. If you want customers...

How to Use Social Media for Customer Service

Most businesses see social media as a marketing tool to find prospects, generate more leads, and get more customers. It’s true, social media plays a...

Top 16 Apps for Creating Beautiful Instagram Stories

Creating amazing Instagram stories might seem tricky, especially for small business owners who have crazy busy schedules (sound familiar?) but we promise it’s not. Once...

11 Instagram Giveaway Ideas for Businesses (and How to Run One)

Have you ever considered having some kind of Instagram giveaway to generate some buzz for your business? Giveaways are really great when it comes to...

TripAdvisor for Business: The Complete Guide

Setting up a TripAdvisor Business account is a really good idea for small business owners because it gives you a greater chance to be discovered...

15 Social Media Marketing Mistakes You Shouldn’t Make

If only I could tell you how many social media marketing mistakes I've made in my career as a photographer. Back in 2016, when I...

The Most Important Days of Observance and Holidays in 2020 for Small Businesses Owners

Nowadays, there are National Holidays and Days of Observance for basically everything. Besides the common ones like Labor Day, Independence Day, Thanksgiving, and Black Friday,...

The 6 Best Ideas for TikTok Videos for Businesses

In 2020, TikTok became one of the trendiest social media platforms, surpassing 1.5 billion downloads worldwide on both Google Play and App Store. If your...

The Best Times to Post on Social Media

Knowing the best times to post on social media is crucial for a successful social media marketing strategy. Most people focus solely on creating quality...

How to Write Copy for Social Media for Businesses

Is writing copy for social media posts really a thing? Yes, it is! Copywriting is not just for sales pages, product descriptions, websites, and blog...